The importance of card machines for shops

Tuesday 18th January 2022

Chloe

How would a card machine benefit your business

For many shops, it may seem like a no-brainer to have a card machine.

But many shops still do not accept card payments.

Small Businesses

Card machines may seem like an expensive addition to many small businesses, especially those with stores.

But card machines offer so many benefits to shops and they don't have to be a huge expense.

For many small businesses, card machines may seem unnecessary as people can pay by cash.

But in reality, only accepting cash payments limits the amount of money customers can spend.

Having a card machine allows opportunities for higher sales as the customer doesn't have to limit themselves to the amount of cash that they have on them.

For small businesses, having a card machine may make your business look more professional and shows potential customers that you are serious about your business.

Benefits to your business

Over 80% of people prefer card payments to cash

If that isn't a big enough reason to get a card machine, here are some benefits it could bring to your business.

1) Card machines mean transactions are quicker and easier.
No more fumbling with cash causing huge queues in your store - a benefit to you and your customers. (Better customer experience).

2) Easier record keeping
Because you need a merchant account to have a card reader, it makes it easier to keep track of payments and when it comes to year end accounts, you have all the statements you need.

3) Flexibility
A lot of the time, companies are often put off by card machine charges. But there are many flexible solutions to suit your business and budget.

4) Profit increase
Having multiple ways for customers to pay, eg - card, cash, Apple/Google pay. Means that there are more opportunities to make a sale, instead of limiting customers to one payment method. More ways to pay, means more transaction.

How can Omni Merchant Services help?

At Omni, we offer a wide range of card payment solutions with flexible prices to suit your business.

Whether your business is big or small, we have the solution for you.

We also offer setting up your merchant account for free when you set up your card payment solution.

Contact Us today on 01179 902298 to start your journey with OMS.